Cincinnati, Oh . - Sept. 26, 2002 - The Information Technology Alliance (ITA) today unveiled the details of the opening keynote session at their upcoming Fall Collaborative to be held in Charleston SC, November 3-5 at the Charleston Place Hotel.

Robert Anderson, SMB Industry Analyst with the Gartner Group, will present his assessment of the market, the current software solutions, the key players, consolidation, and the direction of the Industry.

Joining Anderson at the conclusion of his prepared remarks, a panel of executives from Netledger, ACCPAC, Best, Microsoft, and Epicor led by moderator Bob Scott, Editor of Accounting Technology Magazine, will provide their own views on the market, its expected direction, and their plans to compete in it.

Said Kevin Martin, Partner of Martin and Associates in Cincinnati and Chairman of the Collaborative Planning Committee: "We are tremendously excited to have Gartner accept our invitation to update us in Charleston and, even more so, that our Alliance Partners are willing to send their senior executives to address our members and guests. Monday morning will be awesome and get the meeting off on to great start".

Complete details on the Collaborative, ITA's signature event each year, can be found at www.italliance.com.

About ITA
ITA, www.italliance.com, is a not-for-profit membership-based association of the leading firms and companies engaged in the development, delivery and/or support of technology solutions for small and mid-sized businesses. ITA's purpose is to share information and build relationships that will improve the way clients and member firms do business, and to be an authoritative voice for the IT profession.
About Martin and Associates
Martin and Associates is an accounting and information technology consulting firm specializing in providing small to medium sized companies the right business software solution. Founded in 1988 and chartered as a CPA firm, Martin and Associates is dedicated to providing the best solutions available for our customers, leveraging IT skills with accounting knowledge.

Martin and Associates provides business solutions through technology for small to medium sized businesses. Martin and Associates represents the leading middle-market business software solutions such as BusinessWorks, MAS 90, MAS 200, MAS 200 for SQL Server, MAS 500, SalesLogix, Abra Suite Human Resources, Best Fixed Assets, Microsoft Great Plains Dynamics, eEnterprise and Small Business Manager. Martin and Associates also provides support for the leading network operating system platforms, including Microsoft Windows XP, Windows 2000, and NT, Novell and Unixware. MWA.net offers ISP services for ebusiness hosting and mail services. Please contact us for more information on any of our products or services at (513) 772-7284.