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Announcement from Ron Verni - CEO of Best Software


Dear Valued Best Software Business Partner:

A world of mid-market opportunity beckons. The new and improved Best Software is now open for business.

Last fall, at our first corporate media event, I announced that we were embarking on an ambitious journey to help our business continue to grow in the face of increasing competition in our core market. This journey was intended to build and improve the company to better serve all of our most valuable assets: customers, employees and you, our business partners.

From acquiring new customers to consistently achieving strong financial results, our seven-point strategy was designed to enable us to maintain our current market focus while leveraging our collective knowledge and resources to present "One Face" to the marketplace and deliver on the promise of the "Power of One."

The next step in our journey is to align our organization to this new strategy. In short, to move to a simpler, more streamlined organizational structure that leverages the market-proven lessons learned by our businesses in the past to take us forward successfully into the future. The changes I am announcing today are the next step towards our vision and mission to become a great company.

Our new structure, organized by market, customer size, and distribution channel, is now reduced from six to two divisions comprising multiple business units, as follows:

The new Small Business Division, led by Doug Meyer as President, will include the following business units and will be led by the General Managers below:

  • Accounting Solutions (Peachtree, DacEasy and Timeslips) - Connie Certusi
  • Contact Management Solutions (ACT!) - Greg Head

In the new Mid Market Division I will serve as President in order to insure we quickly bring these businesses together to serve our customers and partners more effectively.

In this new division Jim Foster will lead the business units, which will include Product Marketing, Product Management, and Development as well as Sales Execution. These business units and respective General Managers are:

  • Accounting Solutions (MAS 90/500, PFW, BW) - Craig McCollum
  • NonProfit Solutions (MIP, KTS, JSI) - Kent Hollrah
  • CRM Solutions (SalesLogix) - Jim Foster
  • Specialized Business Solutions (FAS, Abra, - Himanshu Palsule
    Carpe Diem, CPASoftware, BSAN, Timesheets)

In addition, we will be bringing our Customer and Channel Operations together under David Butler. This team will deliver world-class customer and channel support, and will bring together our channel programs, and partner development tools to provide each of you a consistent opportunity across all of our products. Our goal is to provide a single relationship with Best Software that you can leverage across as many products as fit your business needs.

Why now, you may ask. Quite simply, because it makes good business sense, as it will allow us to better serve both our customers, and you our partners.

While the ability to execute on our strategic goals was paramount we also sought to create a more nimble, flexible organization able to quickly adapt to rapidly changing markets. Equally important, we sought to create even more opportunities for each of you to grow your business through the opportunity to sell additional Best Software products. As our customers needs expand into new areas we want to insure that you can benefit from this opportunity. That means continued growth for all!

With this new focus, we look forward to a promising future as the #1 provider in each and every one of our categories. In order to achieve this attainable goal, we will continue to work with you to maintain our relentless focus on the customer.

Thanks again for all your support, hard work and dedication to the success of our company, without which this exciting new future would not be possible.

Ron


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